is/are watched (on TV)/visited by millions of...
is/are bought by many...
is/are admired and enjoyed by many...
has/have a long history and...traditions
is a spectator sport
attract(s) a lot of spectators/tourists/...
is/are packed with lots of...items/books/...

Are watched (on TV)/visited by millions of.Is bought by many.Have a long history and...traditions.Is a spectator sport.Attract a lot of spectators/tourists.Are packed with lots of...items/books.