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    Although joint ventures
    have been used for decades as a way

    to organize a business, in
    recent years they have been used much

    more widely. They have
    enjoyed such a surge of popularity, in

    fact, that more joint
    ventures have been announced since 1981 than

    in all previous years. Even
    U. S. multinationals began to consider

    joint ventures when
    entering a new business. Some observers predict

    that joint ventures are the
    wave of the future for reasons such

    as heightened global
    competition, increased risk and the fast pace

    of technological change.

    Many joint ventures are not
    intended to fill standard business

    objectives (such as making
    profits). Instead, they were created

    to learn a technology, open a market and block a competitor.


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  • Although joint ventures have been used for decades as a way to organize a business, inrecent years they have been used much more widely. They have enjoyed such a surge of popularity, in fact, that more jointventures have been announced since 1981 than in all previous years.Many joint ventures are not intended to fill standard business objectives (such as makingprofits). Instead, they were created to learn a technology, open a market and block a competitor.
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