Первести текст на русский Для отзыва я выбрал две рекламы: положительная - Кофе Jacobs Monarch и отрицательная – Кофе

For the response, I chose two ads: positive - Coffee Jacobs Monarch and negative - Coffee Jacobs Monarch.

Color scale: a bright image, colorful costumes, excellent quality of the roller.

The plot: on New Year\'s Eve a boy takes an ordinary jar and lets the aroma of coffee in

and goes to the balcony. Opening the jar, he lets the aroma of coffee out, attracting Santa Claus by this action.

Musical accompaniment: good, well-known New Year song of Dean Martin «Let it snow».

Actors:  the most attractive thing in advertising is the boy\'s fascination and he coped with his actor\'s task perfectly.

The idea: to show that the coffee is so good that even its aroma can be heard wherever you are and whatever you do.

The general impression: after watching you want to drink coffee, the atmosphere and the famous song of Dean Martin «Let it snow» perfectly make you to feel the New Year’s mood.